Swedish designer Nelly Johansson has a strong belief that life is all about art, and this is clearly reflected in her stunning collection of women’s clothing. Nelly Johansson views fashion as a lifestyle, stating that clothing should be about people and it is the people wearing her clothing that make them fashionable above anything else.
Nelly Johansson as a brand fits the idaretobe ethos like a glove, providing striking styles for women who have a strong sense of their own personal style. The largely monochromatic collection features casual looks with a statement edge, ideal for the idaretobe woman. Expect minimal, chic pieces with modern and striking touches in this fashionable collection of flattering designs.
Nelly Johansson promises styles that are not only fashionable, but also extremely high quality. Using modern shapes and only the best quality materials she manages to produce pieces that are casual and contemporary, but with a luxury edge. From simple and chic Nelly Johansson coats and jackets to a range of casual yet statement Nelly Johansson tops and shirts, an item from the Nelly Johansson range at idaretobe promises an innovative and luxury collection with the style and quality that we know our customers love.