Ways to Wear

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Studio Rundholz & Long leather drawstrings

An amazingly brilliant designer Mr Rundholz never ceases to make my heart sing, season after season.  The Studio Rundholz Spring/Summer 2018 is no exception. The Mainline collection features incredible African summer prints (yet to arrive with us) along with animal print and long leather drawstrings which form both a part of the Dip and the Mainline Collection. I decided to take a closer look at the idea behind this beautiful lightweight  jacket today. As you can see by the Rundholz Catwalk photos it looks rather fabulous teamed with the Striped... Read More

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Brighten up those dreary February days with colour

For some ladies bold bright colour is exciting, an opportunity to make a statement and express our personality but for others, it can be rather daunting, however, there is always a way of introducing some colour into our wardrobe and it`s surprising how uplifting it can be. Rundholz Black Label is full of bright bold colours this season and here at idaretobe we believe there is a way of introducing some colour into all our lives. The girls and I had great fun this week playing & mixing the colours,... Read More

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Natural Fabric Clothing – Bring on the sunshine!

Give your wardrobe an all- natural update with our extensive range of clothing styles crafted from cotton, linen, silk and cashmere. With the warmer weather fast approaching we hope!, natural fabrics are breathable ensuring utmost comfort in the summer sun. Natural fabric choice is a must for those of us with hyper-sensitive skin by minimising irritation that can occur with man-made synthetic fibres. Each natural fabric not only looks different but offers a variety of properties, here’s our guide: Cotton: breathable, wicks away moisture, biodegradable, can be produced organically Silk:... Read More


Tips for embracing your personal style

These days, we’re seeing more and more people break away from the typical mainstream fashion that they know and turn to something more unique; personal style. This is all about finding the clothes that you feel comfortable and great in, allowing your individuality and personality to shine through, while also standing out from the crowd. Here at idaretobe we are advocates of personal style and encourage all of our customers to find what works for them. Read on for some helpful tips and tricks to owning your own style. Create... Read More


Nelly is here

The wait is over… Nelly Johansson ss16 new season collection is now available. This designer is a truly wonderful genuine lady her business ethics are truly inspirational, we are proud to be associated with her. Nelly says,  “The philosophy upon my design is foremost that it has to be comfortable and be worn in a personal style. It is the person carrying my outfits making them fashionable, not the other way around”. Nelly Johansson Serious avant-garde style and fabrics of outstanding quality. In our honest opinion Nelly Johansson trousers are... Read More

Achieving the perfect Lagenlook style

Whether you’re exploring Lagenlook for the first time or are experienced in the style we can provide help and guidance along the way. At idaretobe we’re advocates of the Lagenlook style, which simply means a layered look. Using the many labels we work with, we are able to provide our customers with a collection that is perfect for layering, such as Rundholz and Xenia Design. Start with a good foundation All great Lagenlook styles have to have a foundation to begin with, otherwise there is no structure to the outfit.... Read More


Wardrobe staples: Clothing you need

Whether you enjoy adding layers for a Lagenlook style or simply need something for everyday, all women know that there are a few staple pieces that you need in your wardrobe to create outfits for all occasions. At idaretobe, we’re going to go through some of these fundamental pieces you need to help you look great in any season, whatever the trends at the time may be. Although these are a start, you can build up on them, and even layer them. The black jacket It can be a blazer,... Read More


New Arrivals

We are so excited what a fantabulous collection Alembika has produced for the winter season 2015 and we persuaded our Lauren to model most of it for us….have to say she looks rather fabulous! Here she is in a small selection available online now with more funky styles to follow


Idaretobe Layering Essentials Range

Layering essentials are basically the easy pieces that just make everything else work. They are the hard working, unsung heroes of our wardrobes! Idaretobe are very proud to launch our own collection of layering essentials, the perfect layering tunic and trouser in high quality jersey and a veritable rainbow of colour options. Mix your favourite colours and play with colour blocking, these pieces are designed to team with overlay tops, shirts or knitwear, utilise as a basic layer to build your lagenlook outfits and showcase some fab accessories.  The only... Read More


Lagenlook Style Inspiration for Autumn

Autumn has finally arrived and we can certainly feel the chill running down the our necks. Here at idaretobe, autumn is one of our favourite months of the year as it allows us to experiment with our clothes and take lagenlook to a whole new level. We’ve taken to Pinterest to find some autumn style inspiration for the coming months. From floaty ankle length dresses to intricate pattern detail, we just can’t get enough of these autumnal styles. Our AW14 lines are coming in thick and fast so make sure... Read More